I’m a GAA fan. Not die-hard, but a what I would describe as a ‘keen supporter’. I’m not the ‘travel the length and breadth of the country following my home county’ type supporter, but I usually go to a dozen or so games each year and I really enjoy that time with family. I’m not particularly affiliated to any club – I’m a county supporter and attend both league and championship games from February through to September, and as many of them as I can possibly get to. The games I don’t see in person, I watch on TV – though I don’t go so far as to subscribe to Sky Sports for the privilege. We won’t go there!
As I’m not a member of a club, I buy all my tickets directly online, on the only site that sells them – tickets.ie. I am a registered user of the site and the buying process is pretty straightforward in most cases. Despite some other claims they make, the only real advantage of being registered for the site is that it stores your payment details, making the checkout process a few steps shorter. Other than that, it’s a pretty basic and totally unpersonalised buying experience.
Where I live in Dublin, Ireland there are multiple domestic waste collection companies and it’s a relatively competitive market. Last year I made the decision to move from one waste company to another for a variety of reasons. I won’t mention the names of the companies here, but those familiar with these services in Ireland will likely be able to identify them due to their contrasting customer service levels.
Both companies send SMS alerts the night before the weekly bin collection reminding their customers of which bin to leave out and when – in Ireland we have three bin types: grey for domestic waste, green for recycling and brown for organic compostable waste. Both companies provide an online system to view your bills. However the new provider goes a step or two beyond this.
My new service provider sends me a monthly email summarising my stats across each waste type versus their overall customer base. They send me weekly personalised SMS messages that details how much I recycled on my last collection. It’s a small thing, but it’s a nice customer experience that informs me about the level of waste I produce and how much recycling I do relative to the average customers.
What struck me in particular was with my old company and how they managed me after I left.
Though I’m sure they’ll disguise this with typical corporate spin, it seems Microsoft sees marketing potential among the poor kids of the world. ‘Nuff said.
Its always nice to get some external validation of your work. Sometimes thats people saying it to you, but in this world of the web it’s also pretty cool to get some comments from strangers on flickr, or my photo pages. Even cooler though, is when an online publication asks for permission to use your pictures on their site.
Schmap.com contacte me recently to say they had ‘shortlisted’ (makes one feel important, I guess!) one of my shots taken in St. Anne’s Park in Dublin for use on their website. I agreed, and guess what – it was selected ! Surprise surprise. So you can pop over to schmap.com and see it here.
This isn’t the first time this happened. They also ‘shortlisted’ my shot taken on Sandymount Strand in Dublin, this was also selected and appears here.